UGG STREET STYLE

 
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TIMED TO FASHION WEEK, UGG TAPPED WILHELMINA + STUDIO TO CREATE AND EXECUTE A TURN KEY CONTENT SERIES TO LAUNCH THEIR NEW SNEAKER.

W+STUDIO CREATED A “MODELS IN REAL LIFE” STREET STYLE SERIES SHOWCASING FIVE REAL MODELS WEARING THEIR UGGS DURING NYFW. THE PHOTOS WERE USED ON UGG’S SOCIAL AND EDITORIAL PLATFORMS TO GENERATE AWARENESS AROUND THE NEW UGG SNEAKER.

 
 
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CREDITS

PHOTOGRAPHY BY ALEX HODOR LEE

STYLING BY VON FORD

HAIR + MAKE UP BY ANN BENJAMAS

WILHELMINA MODELS INCLUDE LULA KENFE | DJENICE DUARTE | ELLE TAEN | JORDAN SWAIL | SOFIA TESMENITSKAYA

CREATIVE CONCEPT + DIRECTION, CASTING + PRODUCTION BY WILHELMINA + STUDIO